Fáyer 🔥
8 min readOct 9, 2019

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How KleptoCats Cartoon Network happened

Many of you know the story of how KleptoCats happened (if not, I already wrote about it in a previous post). The important thing to remember is that the game was released in March 2016 and it was quite successful for us, it helped HyperBeard became a real game studio.

KleptoCats Merchandise

Since then, many things have happened around the KleptoCats brand, we have a lot of merchandise (plushies, toys, calendars, books, stickers, wallets, socks, etc.), we have some animations on YouTube and we created a sequel, a spinoff and the most recent thing: KleptoCats Cartoon Network.

It all started in June 2017, a year after the release of the original KleptoCats and a couple months before we even started working in KleptoCats 2. At exactly that time I was visiting Buenos Aires, Argentina for vacations. When I arrived there I contacted my friend Martina Santoro to see if she could help me meet some game dev studios there, as usual, she went above and beyond and filled my free time with meetings. One of those meetings was with the game team in Cartoon Network.

I got to CN’s office super excited, this was my first time meeting people from a big company like that and I was kinda nervous. After taking all the steps to get into an important office like theirs, somebody guided me towards a meeting room and told me to wait there. 5 minutes later a couple of CN employees entered the room and presented themselves as part of the animation people. I was confused. I explained them that I was a game developer and they got confused as well.

Things didn’t start that well but I’m good at improvising, I started drafting an idea in my mind about animations, I mean, the KleptoCats brand can be anything, so I started pitching. I showed them the game and explained the core concept, then I started “One of the most asked questions about KleptoCats is, where do the cats go to steal things?” then I continued “I think we could create a series of animated shorts to answer that question. We could make 1…

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Fáyer 🔥

Game Dev | Creative Director | Public Speaker| Mentor | Consultant | Podcaster | ✨interested in everything creative✨